INSIDE REVOLUTION

Social Media & Digital: Nike Doesn't Just Do It. They Get It.July 21, 2014 by Jessica SmitNike won the World Cup from a brand perspective. If you think this happened by chance, think again. Nike is a company that understands digital through and through. Several weeks ago Nike CEO Mark Parker made some powerful comments during their earning’s call that reinforced this belief: ..

Coaching A.D.H.D. Student-AthletesBrock BourgaseTeacher at Toronto District School Board IntroductionAttention Deficit/Hyperactivity Disorder (A.D.H.D.) affects approximately five percent of school aged children (Johnson & Rosén, 2000, p. 150). Characterized by inattention, lack of concentration, and learning difficulties in addition to some degree of hyperactivity and imp..

Ways to Motivate your StaffJuly 20, 2014 Clueless on how to motivate your employees? Don’t feel bad, employee motivation can be a difficult concept to fully master. That is why I have compiled a list of ten great ways to motivate your staff and kick-start your business to extra productivity. Fulfill the needs of your employees In order for someone to be motivated, they need t..

Brock BourgaseTeacher at Toronto District School BoardCoaching & Understanding by DesignJuly 19, 2014 IntroductionIn order to perform at their best, gain confidence and develop themselves, student-athletes must be engaged in what they are doing, whether it is on the court or inside the classroom. Activities become interesting and enjoyable when they are a significant step towar..

5 Pieces of Marketing Magic from DisneylandJul 17 2014 By Matt Wesson Today marks the 59th anniversary of the day Disneyland opened its doors in Anaheim, CA in 1955. In those 59 years, the park has not only become a cornerstone of the Disney brand, but has also grown into one of the largest business operations in the country. Consider these highlights: 16.2 million guests in 20..

The World's 50 Most Valuable Sports Teams 20140 Most Valuable Sports Teams 20141 of 50Anadolu Agency/Getty Images+show more#1 Real Madrid Value: $3.44 billionOwner: club members Real Madrid has made it to the Champions League semifinals for four consecutive years and generates more revenue than any sports team in the world. The world’s richest people are valuing trophy sports..

Social Sharing Has Become the Biggest Thing in Sports Marketing Will digitally connected game experiences be next? By Hallie Johnston Sports sponsorship is big business. The cash investment —before a brand even activates the sponsorship—is under more scrutiny than ever in corporate boardrooms as shareholders look to drive sales through these partnerships. The aggres..

The 6 Marketing Secrets I Learned from Bono & U2Posted by:Kirk D BaileyWatch. Listen. Learn. Emulate. Update. Repeat. Unless you have content that will go viral like 'The Worlds Lowliest Mule-burro' . .Or Maybe the First Verifiable You-Tube video Interview with ET: Only in the broadest interpretation of course. You'd have meet Ell Wood or Bill Shott. Marketing takes Time and En..

United agree £750m adidas dealFormer Manchester United striker Dwight Yorke believes Louis Van Gaal has the experience to take the club back to the topManchester United have announced the agreement of a 10-year, 750-million-pound ($1.28 billion) contract with adidas -- the biggest deal in sports-licensing history. The confirmation follows last week's news that Nike will st..

By CATHY MCPHILLIPS published JULY 11, 2014A Simple Plan for Measuring the Marketing Effectiveness of Content What does it mean that your content marketing is “working?” In general, this means that it’s supporting your marketing and business goals. In the seventh installment of our “Back to Basics” series, we explain how you can track your content marketing program a..