INSIDE REVOLUTION

Behind-the-Scenes: The Social Media Strategies We Use at Buffer, Plus All Our Latest Stats Kevan Lee Sharing transparently about all aspects of what we do at Buffer—pricing, salaries, fund-raising, earnings, hiring, and more—has been an amazing opportunity to connect with and learn from others. We get such great ideas and encouragement from sharing openly. We’ve s..

16 Ways to Use Social Media to Promote Your EventBy Kimberly Reynolds Does your business conduct events? Are you wondering how to use social media to promote those events? Social media is a powerful tool to gain exposure, whether you’re hosting a physical conference or an online event. In this article, I’ll show you 16 creative ways to increase awareness, engagement and sal..

Mads PetersenCo-Founder Vertic & President APAC, Digital Strategist, Speaker Gaming is the Future of B2B Marketing CommentsShare on LinkedInShare on FacebookShare on Google PlusShare on TwitterWe are serious people. By “serious people” I mean physicians, CEOs, shop assistants, civil servants, firemen and you and me. But do you play games in your professional life and beyon..

7 Popular Goal-Setting Strategies That Will Help You Achieve Great Things on Social MediaBy Kevan LeeFEBRUARY 23, 201513 Comments“How cool would it be to have 1 million Facebook fans?” This is how I tend to go about setting social media marketing goals. I pull an aspirational number out of the air and go for it. Would it be cool to have 1 million Facebook fans? Absolutely! ..

Mallie HartOwner, Marketing Director at Go Creative Go! Social Media Marketing IS Absolutely About Y-O-U! CommentsShare on LinkedInShare on FacebookShare on Google PlusShare on TwitterI know this flies in the face of much of what we hear touted by the experts. We're so often told that everything about social media marketing should be endeavored with your ideal client in mind. I..

Five Ways to Optimize Outreach With PsychologyLinkedIn Andrea Lehr Content marketing has become the most efficient and effective way for businesses to increase their online presence. Between January 2008 and November 2014, Google searches for content marketing grew 700 percent, a testament to just how popular the digital strategy has become. In our social media-driven world, ha..

The Five C’s of Cultivating Your Brand’s Visual Voice on Instagram and Beyond Ciaran Blumenfeld If your brand is on social, you’ve probably already put a significant amount of thought into your brand’s voice. Defining your brand’s voice for social media messaging is standard planning, but as visual platforms gain traction, defining your brand’s “visual voice” is..

9 Things Great Writers Do Every DayWritten by Neil Patel | @neilpatel You’re a writer, a content creator. People expect you to churn out really good, really engaging, and really awesome content. What they don’t realize is that it takes some serious effort to create great stuff. That article that is so easy for them read is actually really difficult for you to write. Thankfu..

Designing Case Studies: Showcasing A Human-Centered Design ProcessBy Senongo Akpem AdvertisementDesigners are great at producing visual artifacts. We create mockups, images, code and all sorts of other material to document our solutions. But looking only at those artifacts doesn’t account for the actual creative process. In their article “Documenting Design-In-Process,” J..

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015 Tom PickFEBRUARY 11, 2015 SOCIAL MEDIA 0As Wallis Simpson, Dutchess of Windsor, famously said, “You can never be too rich or too thin. Or have too many social media marketing statistics.” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (wh..